OST LIQUOR General Manager Houston, TX · Full time Company website
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General Manager – OST LIQUOR Houston, Texas Lead. Grow. Build a Legacy. OST LIQUOR isn’t just a liquor store — we’re a community hub, a destination for unique spirits, wine, and beer, and a brand with an ambitious vision for growth. We’re looking for a dynamic General Manager ready to take ownership of our flagship location, inspire a high-performing team, and drive our next chapter of success. If you’ve been looking for a leadership role where your impact is clear, your ideas are valued, and your growth is only limited by your ambition — this is it. Why You’ll Love This Role You’re the Captain: This is your store to lead — from operations to sales to shaping the customer experience. Room to Grow: OST LIQUOR is expanding. The right GM today could be running multiple locations or helping shape our franchise model tomorrow. Be Part of Something Special: We’ve built a loyal customer base, a strong community presence, and a unique brand. You’ll help us take it to the next level. Performance Rewarded: Your hard work translates directly into recognition, bonuses, and advancement opportunities. What You’ll Do Lead Store Operations: Oversee every aspect of the store, including staffing, inventory, merchandising, and customer service, ensuring operational excellence every day. Drive Sales & Growth: Implement creative promotions, tastings, and merchandising strategies to increase revenue and grow our market presence. Manage the Team: Recruit, train, schedule, and mentor a team that delivers top-tier customer experiences. Oversee Inventory & Compliance: Manage ordering, stock levels, and month-end reconciliations while ensuring strict compliance with TABC and other regulations. Deliver Financial Results: Monitor performance metrics, manage budgets, control shrinkage, and meet profitability targets. Champion the Brand: Represent OST LIQUOR in the community, with vendors, and at events — reinforcing our position as a go-to destination for spirits, wine, and beer in Houston. Who You Are Experienced Leader: 4+ years in a management role, ideally in liquor, retail, or hospitality, with a track record of delivering results. Business Minded: Skilled in operations, inventory, merchandising, and P&L management. People Focused: You know how to inspire teams, resolve conflicts, and create a positive, high-performance culture. Customer Obsessed: You understand that exceptional service is the foundation of repeat business. Compliance Savvy: Knowledge of TABC laws and responsible alcohol service. Adaptable: Comfortable working evenings, weekends, and holidays in a fast-paced environment. Physically Ready: Able to lift up to 50 lbs and be active on your feet during shifts. What We Offer Competitive Base Pay: $50,000 - $56,000/year, plus bonuses for hitting growth and performance goals. Performance Incentives: Earn up to an additional 10% of base salary for achieving revenue, margin, and operational targets. Benefits: Health insurance, 401k, employee discounts, and access to exclusive industry events and tastings. Growth Path: Opportunities to expand into multi-store leadership or corporate/franchise roles as OST LIQUOR grows. Perks: Behind-the-scenes access to product launches, community events, and networking with top brands in the industry. At OST LIQUOR, you’re not just running a store — you’re building a business, leading a team, and shaping a brand. If you’re ready to step into a role where your leadership drives growth and your success is celebrated, we want to hear from you. 📩 Apply now and let’s raise the bar — together.

About OST LIQUOR

OST Liquor is a Black-owned spirits, wine, and beer retailer rooted in Houston’s Third Ward. We serve our community with more than just products—we deliver an experience that’s safe, educational, and culturally relevant. Our mission is to shift the retail liquor model from transactional to intentional, building a space where community and commerce can grow together. What sets us apart is our exclusive Double Cup Cocktail Program, a first-of-its-kind offering that lets customers walk away with pre-packaged, ready-to-pour cocktails—made with premium spirits and curated for taste and convenience. The program has not only driven high sales volume, but it’s also become a cultural staple that resonates with our core market and beyond. We highlight and elevate Black-owned brands, host monthly cocktail classes, and create community-driven experiences that foster loyalty and legacy. At OST Liquor, we’re not just selling spirits—we’re raising the bar for what retail looks like in our neighborhoods.

Description

General Manager – OST LIQUOR


Houston, Texas


Lead. Grow. Build a Legacy.


OST LIQUOR isn’t just a liquor store — we’re a community hub, a


destination for unique spirits, wine, and beer, and a brand with an ambitious


vision for growth. We’re looking for a dynamic

General Manager

ready to


take ownership of our flagship location, inspire a high-performing team, and


drive our next chapter of success.


If you’ve been looking for a leadership role where your impact is clear, your


ideas are valued, and your growth is only limited by your ambition — this is


it.


Why You’ll Love This Role


You’re the Captain:

This is your store to lead — from operations to


sales to shaping the customer experience.


Room to Grow:

OST LIQUOR is expanding. The right GM today could


be running multiple locations or helping shape our franchise model


tomorrow.


Be Part of Something Special:

We’ve built a loyal customer base, a


strong community presence, and a unique brand. You’ll help us take it


to the next level.


Performance Rewarded:

Your hard work translates directly into


recognition, bonuses, and advancement opportunities.


What You’ll Do


Lead Store Operations:

Oversee every aspect of the store, including


staffing, inventory, merchandising, and customer service, ensuring


operational excellence every day.


Drive Sales & Growth:

Implement creative promotions, tastings, and


merchandising strategies to increase revenue and grow our market


presence.

Manage the Team:

Recruit, train, schedule, and mentor a team that


delivers top-tier customer experiences.


Oversee Inventory & Compliance:

Manage ordering, stock levels,


and month-end reconciliations while ensuring strict compliance with


TABC and other regulations.


Deliver Financial Results:

Monitor performance metrics, manage


budgets, control shrinkage, and meet profitability targets.


Champion the Brand:

Represent OST LIQUOR in the community,


with vendors, and at events — reinforcing our position as a go-to


destination for spirits, wine, and beer in Houston.


Who You Are


Experienced Leader:

4+ years in a management role, ideally in


liquor, retail, or hospitality, with a track record of delivering results.


Business Minded:

Skilled in operations, inventory, merchandising,


and P&L management.


People Focused:

You know how to inspire teams, resolve conflicts,


and create a positive, high-performance culture.


Customer Obsessed:

You understand that exceptional service is the


foundation of repeat business.


Compliance Savvy:

Knowledge of TABC laws and responsible alcohol


service.


Adaptable:

Comfortable working evenings, weekends, and holidays in


a fast-paced environment.


Physically Ready:

Able to lift up to 50 lbs and be active on your feet


during shifts.


What We Offer


Competitive Base Pay:

$50,000 - $56,000/year, plus bonuses for


hitting growth and performance goals.


Performance Incentives:

Earn up to an additional 10% of base


salary for achieving revenue, margin, and operational targets.

Benefits:

Health insurance, 401k, employee discounts, and access to


exclusive industry events and tastings.


Growth Path:

Opportunities to expand into multi-store leadership or


corporate/franchise roles as OST LIQUOR grows.


Perks:

Behind-the-scenes access to product launches, community


events, and networking with top brands in the industry.


At OST LIQUOR, you’re not just running a store — you’re building a


business, leading a team, and shaping a brand. If you’re ready to


step into a role where your leadership drives growth and your


success is celebrated, we want to hear from you.


📩

Apply now

and let’s raise the bar — together.


Salary

$50,000 - $56,000 per year

Apply for General Manager