About W.Bradford
Based in Cincinnati, W.Bradford is a global full-service marketing collective that elevates brands through sophisticated branding, content marketing, video, social media and website management strategies. Since its founding in 2017, the agency has continued to expand its client roster, execution team and geographic footprint. W.Bradford equips brands with award-winning work products and results by calling upon only the best marketing professionals in the business.
In 2024, W.Bradford restructured its operations to include a new division called AMBI, focused on serving B2B brands in the built environment industry. This position will focus on generating new business for both of our agency brands—W.Bradford and AMBI.
The work environment at W.Bradford requires team members with an affinity for a fast-paced business environment, an autonomous work structure, fresh daily creative challenges, an entrepreneurial spirit, critical thinking, and producing work that consistently wows clients.
Job Summary
W.Bradford is seeking a highly motivated and experienced Director of Business Development to join our team. The ideal candidate will identify new business opportunities, develop relationships with potential clients, and create strategies to increase revenue and market share. The Director of Business Development, structured as a full-time position with a base and commission-driven incentives, will have strong communication and negotiation skills, a comprehensive understanding of the business development landscape, and the ability to generate innovative solutions to meet the needs of our clients.
Duties & Responsibilities
- Master a working understanding of all services, capabilities, and differentiators for W.Bradford and its AMBI division.
- Foster daily curiosity about the industries we serve, an understanding of the business need for marketing in these industries, and an ability to translate our capabilities into business solutions.
- Develop and implement comprehensive business development strategies to achieve company objectives and growth targets.
- Identify and target new markets and potential clients.
- Manage relationships with existing clients to ensure satisfaction and promote additional opportunities.
- Negotiate and close agreements with clients.
- Conduct market research and analysis to identify trends and opportunities
- Develop and manage marketing campaigns to reach target audiences
- Utilize existing technologies and platforms to maximize reach to build brand awareness and initial lead generation
- Prepare detailed reports and presentations on business development activities
- Monitor market trends and adjust strategies as needed
Requirements and Qualifications
- Bachelor’s degree in business, marketing, or a related field
- 5+ years of business development experience
- Robust professional exposure to multiple industries we serve
- Proven track record of meeting sales targets
- Excellent communication, negotiation, and interpersonal skills
- Strong understanding of market trends and industry landscape
- Able to develop creative solutions to meet customer needs
- Proficient in Microsoft Office Suite and other relevant software
Compensation & Miscellaneous Details
- This position has a base salary, with a commission-driven incentive structure based on commensurate experience and the candidate's record of results.
- This position may be performed remotely.
- This position may require up to 25% travel time during key sales cycles and upon suitable opportunities.