Truffle Consulting LLC Business Development Representative (BDR) Chandigarh, FL · Full time

Apply for Business Development Representative (BDR)

Key Responsibilities

·      Outbound Lead Generation:

• Conduct outreach via LinkedIn, email, and phone to generate high-quality leads.
• Personalize messaging based on our Ideal Customer Profile (ICP) and target industries to drive engagement.
• Leverage outbound tools like Sales Navigator, Mailchimp, and LinkedIn automation to maximize reach and efficiency.
• Continuously refine and test outreach strategies (A/B testing subject lines, messaging, and engagement tactics) for better conversion rates.
• Build and manage a structured outreach cadence, ensuring timely follow-ups and multi-channel engagement.
• Identify and engage key decision-makers across target accounts to drive meaningful conversations.
• Work closely with the sales and marketing teams to align on messaging, campaigns, and lead handoff strategies.
• Monitor and analyze outreach performance, adjusting tactics to optimize response rates and conversion.
• Inbound Lead Management:
• Work with the Marketing Manager and VP of Sales to engage and qualify inbound leads.
• Work with the Marketing Manager and VP of Sales to execute inbound lead generation strategies.
• Own and optimize the inbound lead funnel, ensuring strong conversion to sales-qualified leads.
• Plan and execute lead generation events and seminars to attract key prospects.
• Identify and invite high-potential leads from our ICP and industry research.
• Take full ownership of invitee management, outreach campaigns, and event coordination.
• Work with internal teams to ensure event success and follow-up with attendees.
• Ensure smooth hand-offs between marketing and sales teams.
• Account & Contact Research:
• Consistently refine and update our ICP to ensure we’re targeting the right people.
• Identify and prioritize high-value prospects for outreach.
• CRM & Data Management:
• Keep Salesforce CRM updated with lead details, outreach status, and any key changes.
• Maintain clear records of all prospecting activities and communication.
• Collaboration & Communication:
• Engage with Salesforce AEs and Partner Managers to align on mutual opportunities.
• Work closely with internal teams to optimize outbound strategies.

Requirements

• Experience:
• Minimum 3 years of experience
• Prior experience in a Salesforce partner company is a must.
• Proven track record in outbound sales, prospecting, or BDR roles.
• Technical Skills:
• Proficiency in Salesforce CRM, Sales Navigator, Mailchimp, LinkedIn.
• Familiarity with Azure, MS Teams, Slack is a plus.
• Soft Skills:
• Strong interpersonal skills and fluent English communication.
• Ability to craft compelling outreach emails and sequences.

• Logistics:
• Requires to work in EST Timezone.
• Reliable WiFi (50 Mbps+) and power backup if working remotely.
• Occasional in-office presence required (confirmed during the interview).