Role Overview
We are seeking a driven and strategic Sales Executive. This individual will be responsible for driving new business growth, developing prospective client relationships, and converting qualified opportunities into long-term partnerships.
About the Company
At True, Inc., they partner with purpose-driven leaders to secure critical funding, build long-term sustainability, and expand impact in communities that need it most. Our work is rooted in a deep commitment to service, and powered by people who care about doing the right thing, the right way.
Funding Vision. Fueling Impact. Empowering Leaders.
Our Core Values
Our values are not just words, they define how we work, lead, and serve:
- Truth - TRUE was founded on the principle that we speak the truth in all situations, no matter what. We won’t bend the truth even in the midst of outside pressure for more money or influence. Integrity and ethics guide our work and decision-making, ensuring every action reflects who we are. The Truth is the solid ground we stand on.
- Justice - In every area of TRUE, we help those who are disadvantaged, including supporting clients who serve the underprivileged. This is why we don’t operate as merely consultants, but rather we partner, because the communities being served matter to us as much as they do to our clients. We see generosity and service to others as part of Justice, as we aim to help equip those who are disadvantaged.
- Respectful Relationships - At TRUE, we treat each other the way we would want to be treated. We care about what others are working on, and support them in every way we can. We come alongside our clients as a part of their team, building trust with extra care and respect for their work.
- Excellence - As we pay careful attention to develop tomorrow’s wealth, it means everyone has a future. Therefore, we demonstrate high professional standards in our work, even if the client has a different style. We are progressing from a high-growth organization to a diligent, process-oriented team. Our close relationships facilitate development and accountability towards excellence.
- Collaboration - As we foster open and constructive dialogue to build understanding, it means every team member’s contribution is valued. We are highly professional in our communication, avoiding assumptions and addressing concerns directly with empathy. TRUE has a solutions-oriented culture of accountability. Our commitment to team alignment and respectful feedback facilitates trust and ensures we move forward together, even when navigating complex challenges.
What You’ll Do
The ideal candidate has a strong background in relationship-driven, consultative sales and is skilled at understanding a prospective client's needs, challenges, and priorities to recommend tailored solutions. This role requires someone who is comfortable developing new relationships, engaging with key decision-makers, developing and managing a strong pipeline, and owning the sales process from initial outreach through close.
You will:
- Identify and develop new business opportunities aligned with organizational growth objectives
- Build and maintain a strong pipeline of qualified prospects through outreach, referrals, networking, events, and other business development activities
- Develop and maintain relationships with prospective clients and key decision-makers
- Conduct discovery conversations to understand prospective clients' needs, challenges, priorities, and goals
- Utilize a consultative, solutions-focused sales approach to recommend services based on each prospective client's unique needs
- Manage the full sales cycle, including outbound prospecting, qualification, discovery, proposal development, negotiation, and close
- Consistently work toward established business development and revenue goals
- Maintain accurate and timely prospect, pipeline, and sales activity within applicable systems
- Monitor market trends and client needs to identify new business opportunities
- Collaborate with internal teams to support a seamless transition from prospective client to active client
- Represent the organization at conferences, networking opportunities, and industry events
- Develop and maintain relationships with referral partners and other external stakeholders
- Provide regular updates on pipeline activity, prospective opportunities, and business development results
- Perform other duties and special projects as assigned to support organizational goals and business objectives
Compensation
This role will be a salaried, exempt position. Base Pay: $55,000-$60,000. Commission Potential: $90,000- $120,000.
Requirements
This position is remote; however, candidates must reside and perform work in one of the following states: California, Texas, Arizona, Louisiana, South Carolina, Mississippi, South Dakota, Colorado, Florida, Illinois, Louisiana, Massachusetts, or North Dakota.
What You Bring
You are driven, strategic, and results-oriented, a leader who can motivate others, identify opportunities, and execute plans that produce measurable growth.
Required:
- Bachelor's degree required
- Degree in Business, Marketing, Communications, or a related field preferred
- Minimum 6 years of professional experience
- Demonstrated success generating new business and meeting or exceeding revenue or sales goals
- Experience with consultative, solutions-based selling, including assessing prospective client needs and positioning tailored services or solutions
- Experience managing the full sales cycle from prospecting and qualification through negotiation and close
- Experience developing relationships with senior leaders, executives, and other organizational decision-makers
- Experience selling professional services, consulting services, or other complex solutions preferred
- Experience in either a start-up environment or a professional services firm preferred
Skills:
- Strong relationship-building and interpersonal skills
- Excellent verbal and written communication skills
- Strong discovery, presentation, negotiation, and closing skills
- Ability to understand complex client needs and effectively communicate tailored solutions
- Strong pipeline management, organization, and follow-through
- Ability to work independently while collaborating effectively across teams
- Proficiency with CRM and sales engagement platforms, Google Workspace, and reporting tools
You excel in:
- Sales strategy and forecasting
- Data analysis and performance tracking
- Market research and competitive positioning
- CRM and sales engagement tools
- Communication and negotiation
- Coaching and team development
Who You Are
- A results-driven leader who enjoys building teams and exceeding goals
- A strategic thinker who can see opportunities and act on them
- A confident communicator who builds trust with clients and colleagues
- Highly organized and able to manage multiple priorities at once
- Motivated by growth, performance, and measurable success
- Deeply aligned with values such as Truth, Justice, Respectful Relationships, and Excellence
Benefits
What We Offer
At True, Inc., our commitment to our values extends to how we care for our team. We believe that supporting our people enables them to do meaningful work with clarity, purpose, and excellence.
- Comprehensive Medical, Dental, and Vision coverage, because your well-being matters
- Voluntary benefits that provide additional flexibility and support
- Generous Paid Time Off (PTO), encouraging rest, renewal, and sustainability
- Paid sick time, so you can prioritize your health with dignity
- Company-paid holidays, creating space for rest and connection
- Paid parental leave, supporting your family during life’s most important seasons
- 401(k) with company match, helping you plan for a secure future
- Technology equipment provided, enabling you to operate with excellence from day one
Work Environment
This is a remote position requiring extended computer use, frequent virtual meetings, and the ability to manage multiple priorities in a fast-paced environment. Domestic travel may be required for conferences, client meetings, and team collaboration.
Why Join True Inc.?
You’ll be part of a mission-driven organization focused on expanding opportunity and impact for communities across the country. In this role, you won’t just lead sales, you’ll help fuel the growth that allows our clients and partners to do meaningful work where it matters most.