This role is responsible for coordinating and optimizing Lead Generation operations, ensuring the efficient delivery of qualified sales opportunities while supporting collaboration across the Sales organization. The ideal candidate is organized, analytical and proactive, with strong leadership skills and a passion for improving processes, team performance and pipeline efficiency.
Department
Sales
Reports to
The Anything Group LLC is a full-service digital, marketing, software development and provision, branding, website development and reputation agency, with a full in-house production and filming studio. TAG performs Emotive Engagement and Connection Marketing services across the hospitality, luxury brands and products, fashion, retail and streamed media worlds.
Mission & Responsibilities
- Coordinate the daily operations of the Lead Generation team to ensure efficient execution of prospecting activities.
- Support, mentor and provide operational guidance to Business Developers and Lead Generation Specialists.
- Oversee lead generation projects, ensuring deadlines, quality standards and business objectives are achieved.
- Assign and prioritize tasks to maximize team productivity and accountability.
- Monitor KPIs, team performance and pipeline health, providing regular updates and recommendations.
- Collaborate closely with the Hunting and Sales teams to ensure a seamless handoff of qualified opportunities.
- Identify bottlenecks within lead generation processes and implement solutions to improve efficiency and scalability.
- Develop, document and optimize lead generation workflows, SOPs and operational best practices.
- Support opportunity management by providing strategic insights that contribute to higher conversion rates.
- Maintain accurate reporting, documentation and CRM data integrity.
- Evaluate and implement new tools, technologies and automation opportunities to improve prospecting effectiveness.
- Foster cross-functional collaboration to ensure alignment between Lead Generation, Sales and other business units.
- Drive continuous improvement initiatives that enhance operational performance and pipeline quality.
Personal & Professional Skills
- Have 2+ years of experience in Lead Generation, Sales Operations, Business Development or a related field.
- Communicate fluently in English, both written and verbal.
- Demonstrate strong leadership and mentoring skills with the ability to coordinate high-performing teams.
- Possess excellent organizational and project management abilities.
- Demonstrate strong analytical thinking and the ability to interpret sales and pipeline metrics.
- Have experience working with CRM platforms such as HubSpot, Salesforce or similar systems.
- Be proactive, solution-oriented and capable of identifying process improvement opportunities.
- Possess outstanding communication and stakeholder management skills.
- Be comfortable working in a fast-paced remote environment while managing multiple priorities.
- Demonstrate strategic thinking with a focus on improving sales performance and operational efficiency.
- Experience with sales automation and prospecting tools is considered an advantage.
Core Skills
- Lead Generation
- Business Development
- CRM
- Sales Operations
- Pipeline Management
- Prospecting
- Process Optimization
- Team Coordination
- KPI Management
- Sales Reporting
- Workflow Optimization
- Stakeholder Management
Working conditions & Benefits
- Full-time, working from 9am – 5pm PST Monday to Friday.
- Remote work.
- 25 days of PTO per year.
- Internet, healthcare and gym monthly reimbursements.
- Christmas break (we close from Christmas to New Year’s).
- Birthday off (with gift included).