We are seeking a Sales and Marketing Manager to lead and grow our outreach efforts, develop client relationships, and promote Segues services in our communities. This part-time role is ideal for a self-starter with a strong background in relationship-driven sales and marketing, ideally in senior services, real estate, healthcare, or relocation industries.
Key Responsibilities
Sales & Outreach
· Build and maintain relationships with referral sources including senior living communities, realtors, social workers, estate planners, and healthcare professionals.
· Follow up with prospective clients and referral partners to convert leads into booked services.
· Represent SEGUES at networking events, expos, community fairs, and senior centers.
· Conduct initial consultations with clients to understand needs, explain services, and generate estimates (as needed).
Marketing
· Develop and execute marketing campaigns (digital and print) to increase visibility and engagement.
· Manage and update the company’s website and social media channels with relevant content.
· Create and distribute newsletters, flyers, and other promotional materials.
· Identify opportunities for partnerships, sponsorships, and speaking engagements.
· Track and report marketing effectiveness and adjust strategies as needed.
Team Collaboration
· Work closely with leadership and operations team to align marketing efforts with service capacity and client needs.
· Help prepare branded materials for client consults and presentations.
· Provide input on service enhancements and market trends.
Qualifications
· Proven experience in sales, marketing, or business development (preferably in a service-based or senior-focused industry).
· Strong interpersonal and communication skills—professional, compassionate, and confident with diverse audiences.
· Self-motivated and organized, with the ability to work independently and manage multiple priorities.
· Proficiency in social media, email marketing tools, and basic design (Canva, Constant Contact, etc.).
· Valid driver’s license and ability to travel locally for networking and client visits.
Preferred Experience
· Familiarity with the senior living industry, downsizing, or move management services.
· Background in public speaking, event planning, or community outreach.
What We Offer
· Flexible, part-time hours
· Mission-driven work that makes a meaningful impact
· Supportive and collaborative team environment
· Opportunity to shape and grow the company’s presence in local markets
$22 - $30 per hour