Saxira Aesthetics & Wellness Marketing Specialist Hyattsville, MD · Contractor Company website

As our Marketing Specialist, you’ll be responsible for planning, implementing, and optimizing multi-channel marketing strategies to drive new client acquisition, increase retention, and grow brand visibility. You will work closely with leadership to translate Saxira’s mission into meaningful marketing touchpoints that educate, convert, and inspire.

Description

Saxira Aesthetics & Wellness is seeking a high-performing, strategic Marketing Specialist with a passion for brand storytelling, lead generation, and driving measurable growth. This role is ideal for someone who understands the nuances of marketing for an aesthetic medicine practice and is excited to bring campaigns to life through systems, creativity, and data.


Who We Are

Saxira Aesthetics & Wellness was co-founded by Dr. Henrietta Bright, CRNA, DNAP, and Dr. Phillip McIver, DDS, two deeply experienced medical professionals committed to delivering soul-aligned care in a space where beauty, science, and whole-person healing converge. Rooted in our 5 S’s—Serenity, Strength, Science, Soul, and Self—we exist to help clients restore balance, reclaim their confidence, and experience transformation from the inside out.


Your Role

As our Marketing Specialist, you’ll be responsible for planning, implementing, and optimizing multi-channel marketing strategies to drive new client acquisition, increase retention, and grow brand visibility. You will work closely with leadership to translate Saxira’s mission into meaningful marketing touchpoints that educate, convert, and inspire.


Your Responsibilities

  • Develop and manage monthly marketing calendars with consistent campaigns
  • Build and execute client attraction funnels through digital platforms
  • Oversee the implementation of lead generation strategies, including Facebook/Instagram ads, Google ads, referral programs, and partnerships
  • Write, design, and schedule email marketing campaigns (newsletters, promotions, event invites)
  • Create and manage SMS/text campaigns for special offers and reactivation
  • Manage social media content strategy and scheduling with a strong visual and message alignment to Saxira's brand
  • Produce monthly themes with promotional focus, aligned with service highlights or seasonal trends
  • Track and report key marketing metrics (CPL, ROI, conversion rate, etc.) using tools like GHL or HubSpot
  • Design and print marketing collateral: flyers, brochures, banners, postcards, and menus
  • Maintain online reputation through review generation and monitoring (Google, Yelp, RealSelf)
  • Organize, promote, and host in-house educational events and webinars
  • Collaborate on scripting and campaign creation for team phone follow-up and front desk integration
  • Ensure brand consistency across all platforms and materials
  • Manage and update website content with SEO best practices in mind
  • Strategically support VIP Membership marketing and upselling systems
  • Coordinate promotional photoshoots, video shoots, and before-and-after galleries
  • Manage influencer collaborations and social proof campaigns
  • Stay current with industry trends and competitor positioning

What Saxira Aesthetics & Wellness Is Looking For

  • 2–3+ years of experience in medical aesthetics or wellness marketing
  • Strong copywriting, graphic design, and digital marketing execution skills
  • Proficiency in marketing software such as Canva, GHL, Mailchimp, Meta Ads Manager, and Google Analytics
  • Deep understanding of the client journey in aesthetic medicine and how to influence buying behavior
  • Ability to think strategically and execute quickly with strong attention to detail
  • Collaborative, accountable, and metrics-driven mindset
  • Excellent communication and organization skills


Why Join Saxira

At Saxira, marketing isn’t just about getting attention—it’s about building trust and driving transformation. You’ll help shape a brand that represents science and soul, aesthetics and healing. This is your opportunity to work with a visionary team, create campaigns that matter, and contribute to a company redefining the aesthetic wellness space with intention and purpose.


Apply Today

Bring your marketing talent to a mission-led practice that blends art, science, and care.

Salary

$18 - $32 per hour