Red-Aspen LLC SEO Copywriter Meridian, ID · Full time

The SEO Copywriter will join our Digital Marketing and Sales team to deliver search-optimized website copy and content strategy, implementing feedback with ease. You will be responsible for keyword research, writing content optimization specifications, and analyzing performance to identify actionable, data-driven insights to grow our visibility in search. Come join our team!

Description

Digital Content Strategist (SEO Copywriter), Full-time, On-site

 

About Red Aspen     

Red Aspen is a social-selling, beauty brand dedicated to inspiring women to stand up, stand out, and stand together by uniting passion with purpose. We are a female-founded, fast-growing startup that believes in hard work, having fun, and maintaining a supportive and optimistic attitude in all that we do. With being listed on Inc. 5000’s fastest growing private companies in 2022, Red Aspen is where you want to be! 


Job Purpose   

The SEO Copywriter will join our Digital Marketing and Sales team to deliver search-optimized website copy and content strategy, implementing feedback with ease. You will be responsible for keyword research, writing content optimization specifications, and analyzing performance to identify actionable, data-driven insights to grow our visibility in search. Come join our team!                                                                                                                                     


Responsibilities 

  • Create our organic and paid SEO strategy and copy to drive traffic and revenue
  • Write compelling titles that capture the attention of search engine users 
  • Write copy for Red Aspen’s sales rep training website and FAQs
  • Assist product development team to write product packaging copy 
  • Write copy for email and text messaging marketing 
  • Create strategy for blog and PR direction and write long form copy 
  • Use SEO strategies to write copy that helps boost our search engine ranking, using Google’s ranking factors
  • Partner with PR, SEO and other external marketing agencies 


Qualifications 

  • 3+ years of experience in SEO optimize copywriting, creative writing, communications, social media management and/or public relations 
  • Bachelor's Degree in Marketing, Journalism, English, Creative Writing, or similar field
  • Experience with SEMrush, Ahrefs, Google Analytics, Clearscope, Google AdWords or similar tools
  • Strong writing and editing skills, including content marketing strategy, development and implementation
  • Demonstrated understanding of keyword and SEO research and SEO best practices
  • Experience blogging or product web and packaging copywriting
  • Experience analyzing and applying learnings from data, with a desire to gain more knowledge
  • Ability to maintain brand voice and tone


The Perks You’ll Love

  • Medical, Dental, and Vision insurance plans
  • Short-term disability covered
  • 401(k) match
  • Paid Time Off, Holidays, and Floating Holiday
  • Parental Leave
  • Free products
  • Flexible hybrid work opportunities
  • A casual and collaborative work environment with a supportive, playful culture and team!


Application Requirements

  • Apply online or Send a resume to [email protected]
  • Required: Cover Letter and Portfolio of past writing samples