Parsec Education Inc Senior Marketing Communications Manager Fresno, CA · Full time Company website

Apply for Senior Marketing Communications Manager

Parsec Education is an innovative Educational Technology and Consulting company that aims to improve and transform K-12 education and student outcomes. Our mission is to modernize, evaluate, improve, and standardize the way schools view, interpret, and respond to data. Our vision is to make the world a better place to learn. We hold ourselves to the highest standards and pride ourselves on our core values: partner success, innovation, integrity, student-centered, and humor.

Parsec Education is an innovative Educational Technology and Consulting company that aims to improve and transform K-12 education and student outcomes. Our mission is to modernize, evaluate, improve, and standardize the way schools view, interpret, and respond to data. Our vision is to make the world a better place to learn. We hold ourselves to the highest standards and pride ourselves on our core values: partner success, innovation, integrity, student-centered, and humor.

Responsibilities:

• Narrative & Messaging: Refine and maintain Parsec's messaging house, including core narrative, value propositions, and persona-specific messaging for districts, charters, and county offices. Serve as lead copywriter across web, email, ads, decks, and event materials.
• Voice of the Customer: Interview partners and pull stories from sales and customer success calls to understand how Parsec fits customer needs. Turn partner wins into case studies and proof points.
• Product Messaging & Sales Enablement: Align with Product, Sales, and Marketing to position and launch new offerings, and equip Sales with pitch narratives, talk tracks, and objection handling.
• Thought Leadership & Editorial: Own the editorial calendar across podcast, webinars, blog, email, and social. Oversee executive content strategy and secure earned media and speaking opportunities.
• Events & Summit 2027: Set strategy and messaging for remaining 2026 events and Summit 2027, partnering with the marketing team and event contractors on execution.
• Partner Co-Marketing: Build joint content and visibility with strategic partners such as ACSA, CCEE, and county offices of education.
• Measurement & Impact: Tie communications work to pipeline performance, conversion rates, and win rate, and refine messaging based on performance data.

Experience:

• Bachelor's Degree: Marketing, Communications, Journalism, or a related field preferred
• 7+ Years in Marketing Communications: Experience in marketing communications, content, or product marketing, ideally in B2B SaaS or EdTech.
• Exceptional Writing and Editing: A portfolio that shows range, original thinking, and the ability to explain complex topics simply.
• Messaging and Launch Experience: A track record of building messaging frameworks and supporting product launches.
• People Leadership: Experience managing people
• Strategic and Hands-On: Able to set direction and execute in a fast-paced environment, using AI tools to work faster and better.
• K-12 or Public Sector Experience: A plus

Requirements:

• Valid California driver's license.
• Ability to travel for field events and conferences.

Benefits:

• Great medical, dental, and vision insurance options
• In addition to 14 observed holidays, team members have unlimited paid time off
• 401(k) plan with employer match
• Employer Paid Life Insurance
• Competitive Bonus Structure
• Awesome Collaborative Office Space located in Downtown Fresno

The expected range of pay for this position is $105,000 $135,000. Salary ranges are dependent on a variety of factors, including qualifications and experience. Range is not inclusive of potential bonus or benefits. Our Hiring Manager can share more information about the salary range specific to your working location and other factors during the hiring process.