Luxe Crafted Studio LLC Creative Content & Brand Specialist Chapel Hill, NC · Part time Company website

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About Us
At Luxe Crafted Studio, we believe custom apparel should feel elevated.

We specialize in premium, detail-driven designs that honor identity, legacy, and personal style. From Greek life apparel to branded pieces, every item is thoughtfully crafted using high-quality materials, embroidery, and appliqué techniques that create a refined, layered look.

Our approach is intentional—limited drops, custom collections, and designs that stand apart. Luxe Crafted Studio is for those who value quality, representation, and a polished aesthetic in everything they wear.

Position Overview

We are looking for a creative and organized Social Media & Brand Partnerships Specialist to manage our content, grow our online presence, and support our brand ambassador program.

This role combines content creation, campaign execution, and ambassador coordination. You will be responsible for capturing in-store content, managing social media platforms, and working directly with brand ambassadors to expand our reach and engagement.

Key Responsibilities

Social Media & Content Creation

• Plan and execute content across Instagram, TikTok, and other platforms
• Visit the store regularly to capture real-time content (products, production, behind-the-scenes)
• Create and edit short-form video content (Reels, TikToks)
• Write engaging, on-brand captions (natural and conversational tone)
• Maintain a consistent content calendar

Brand Ambassador Coordination

• Communicate directly with brand ambassadors
• Help onboard new ambassadors and provide guidance on content expectations
• Coordinate campaigns, product seeding, and promotional initiatives
• Track ambassador participation and content performance

Campaigns & Growth

• Assist with product launches, drops, and promotional campaigns
• Monitor engagement, messages, and comments
• Identify trends and opportunities to grow brand visibility
• Track performance and recommend improvements

Qualifications

• Experience managing social media accounts (business or personal brand)
• Strong content creation skills (photo + video)
• Comfortable filming, editing, and posting content independently
• Strong communication skills (you’ll be working with ambassadors)
• Organized and able to manage multiple moving parts

Preferred (But Not Required)

• Experience working with influencers or brand ambassadors
• Experience in retail, fashion, or apparel brands
• Familiarity with CapCut, Canva, or similar tools
• Understanding of social media growth strategies

What We’re Looking For

• Someone creative who can bring ideas to life
• A self-starter who can take ownership of the brand’s online presence
• Someone who understands how to build community, not just post content
• Strong communicator who can represent the brand well with ambassadors

Schedule

• Part-time (flexible)
• Must be available to come into the store regularly for content creation

Compensation

• Hourly ( based on experience)
• Opportunity to grow with the brand