General Manager / No. 2 – Hawaii Family Portraits
You run day-to-day operations and expansion alongside the Owner. You live the day-to-day workings of the business and are a shining example of the company's values every single day.
This is the #2 seat - the person who makes sure nothing falls through the cracks while we scale profitably.
Who You Are
- You’ve run or been the clear #2 in a 7-figure destination service business (photography, weddings, tours, activities — anything where tourists book experiences)
- You’re obsessed with systems, numbers, and protecting profit margins
- You can hire, train, and performance-manage photographers so they show up early, nail every shoot, and get 5-star reviews every time.
- You live resort partnerships and organic marketing tactics (oversee creation of social media content that converts, SEO that ranks #1, concierge relationships)
- You breathe our five non-negotiable values every day:
Our Company Values (you will be judged on these daily)
- Customer-Centered Experience – We make booking, shooting, and receiving galleries stupid-easy and joyful. Zero friction.
- Quality and Excellence – Every single gallery has vibrant, emotional, frame-worthy work that our clients treasure forever.
- Authenticity and Connection – We capture real moments, real laughter, real tears — no stiff, cheesy poses.
- Professionalism and Reliability – On time (for both sessions and internal delivery deadlines), over-communicate, under-promise, over-deliver. Always.
- Creativity and Innovation – We keep evolving so we stay the obvious best choice.
If you haven't lit up after reading this far, stop here.
What You’ll Own Day-to-Day
- Staff scheduling, payroll, training, quality control, and feedback loops
- Own customer experience from inquiry → gallery delivery (you protect the 5 values)
- Develop new resort partnerships with luxury resorts across the Hawaiian Islands.
- Over-deliver on execution of resort partnership agreements.
- Oversee creation of organic marketing machine that keeps the calendar full (Instagram Reels, SEO, customer and vendor referrals)
- Inventory, logistics, permits.
- Weekly dashboard reviews and monthly close meetings with the Owner.
The Comp Plan
- Start: $48,000 base + Commissions + Tips.
- Mapped out salary increases based on growth & profit targets
- Quarterly performance bonuses: up to $4k/quarter
- Equity with profit sharing: earn your way up to 5% equity with profit sharing
Realistic 5-Year Goal:
Execute well, sustain profitable growth, and hit $5M revenue at 20% Profit Margin:
→ $115k base + $16k in performance bonuses + 5% equity = $181k/year OTE
This is not a j-o-b.
This is a chance to own a real slice of the #1 family photography brand in Hawaii - earned through results and values alignment.
Looking forward to chatting!