Gesture US, Inc. Social Media & Content Creator Intern (CEO Brand) New York, NY · Intern Company website

Apply for Social Media & Content Creator Intern (CEO Brand)

Gesture is an AI-driven connection company redefining how people and brands engage through tangibility. We merge technology, data, and emotion to create meaningful, real-world experiences, not just transactions. From our consumer app that lets anyone send something special without needing an address, to Gesture Reach360, our tangible marketing platform that puts real products directly into the hands of ideal customers, we’re turning digital impressions into physical connections that drive real action.

Gesture isn’t another gifting or marketing company we’re building the world’s most powerful Connection Engine, where every product sent, received, or experienced deepens relationships and delivers measurable impact.

ABOUT GESTURE

Gesture is an AI-driven connection company redefining how people and brands engage through tangibility. We merge technology, data, and emotion to create meaningful, real-world experiences, not just transactions. From our consumer app that lets anyone send something special without needing an address, to Gesture Reach360, our tangible marketing platform that puts real products directly into the hands of ideal customers, we're turning digital impressions into physical connections that drive real action. Gesture isn't another gifting or marketing company, we're building the world's most powerful Connection Engine, where every product sent, received, or experienced deepens relationships and delivers measurable impact.

Inside our NYC headquarters, you'll find an environment that moves with the pace and precision of Silicon Valley but with the heart of something far greater. We run on cutting-edge tools, creative experimentation, and raw ambition.

ROLE SUMMARY

Gesture is looking for a Social Media & Content Creator Intern to build our CEO's personal brand from the ground up, across every platform that matters: Instagram, LinkedIn, X, Facebook, and podcasting. This is not a role for someone who wants to post polished snapshots and call it a day. We want short, quick, personality-driven content: think rapid-fire interview formats like Vogue's 73 Questions, candid behind-the-scenes moments, and posts that sound like a real person, not a press release.

You'll work directly with the CEO and the marketing team to capture, produce, and publish content that grows his following and, by extension, Gesture's visibility and credibility in the market. This role treats CEO branding as a real discipline, spanning video, written content, design, and audio, not just an Instagram side project. If you can turn five unscripted minutes with a busy executive into content people actually want to watch, this role is for you.

WHAT THIS ROLE IS NOT

Let's be clear:

• This is not a one-platform role; you're expected to build presence across Instagram, LinkedIn, X, Facebook, and podcasting, not just pick your favorite
• This is not a role where you post existing marketing content unchanged; everything is built specifically for the CEO's voice and personal brand
• This is not a passive scheduling job; you're expected to originate ideas, not just execute a calendar someone else built
• This is not a role for someone uncomfortable directing an executive on camera or pushing back on content that won't land

RESPONSIBILITIES

Content Creation & Production

• Plan, film, and edit short-form video content for the CEO's Instagram Reels, X, and Facebook
• Develop and produce rapid-fire, personality-driven interview content in the style of Vogue's 73 Questions, capturing the CEO's perspective, personality, and day-to-day
• Write and publish LinkedIn and X posts in the CEO's voice, translating his ideas, wins, and insights into engaging written content
• Support planning and production of podcast-style long-form content, including episode concepts, interview questions, and edited clips for social distribution
• Design supporting graphics, thumbnails, and branded visual assets for posts and podcast content
• Maintain a consistent content calendar across all platforms

Personal Brand & Growth Strategy

• Partner directly with the CEO to identify stories, moments, and talking points worth capturing
• Study what's working in founder and CEO personal branding across every platform, and adapt formats for Gesture's voice
• Track engagement and use performance data to refine format, timing, and topics platform by platform

Cross-Functional Collaboration

• Coordinate with the marketing team to keep CEO content aligned with overall brand voice and campaigns
• Capture behind-the-scenes moments from meetings, travel, and company milestones as they happen

DESIRED SKILLS & QUALIFICATIONS

• Currently pursuing or recently completed a degree in Marketing, Communications, Film, Media, Design, or a related field
• Demonstrated experience across Instagram, LinkedIn, X, Facebook, and podcasting is required, not just familiarity with one or two platforms
• A portfolio or samples of short-form video content (Reels, TikTok, YouTube Shorts) is required
• Design skills required: comfortable creating graphics, thumbnails, and branded visual assets in tools like Canva, Adobe Photoshop, or Illustrator
• Comfortable filming and directing on the fly, including in unscripted, in-the-moment settings
• Strong writing skills for LinkedIn, X, and other long-form and short-form social copy
• Familiarity with editing tools such as CapCut, Premiere Rush, Adobe Suite, or similar
• Understanding of platform-specific algorithms and content best practices across Instagram, LinkedIn, X, and Facebook
• Comfortable working directly and closely with executive leadership
• Highly organized, able to manage a content calendar independently across multiple platforms
• Available to work onsite at our NYC headquarters

WHAT YOU WILL LEARN

• Direct, hands-on experience building a CEO's personal brand from the ground up, across every major platform
• How to develop a cross-platform content strategy, and why what works on Instagram doesn't always work on X, LinkedIn, or podcast audio
• Real design and visual branding skills, building assets that reinforce a consistent personal brand at scale
• Podcasting fundamentals, from episode concepting to editing long-form content into distributable social clips
• A portfolio of produced content across Instagram, LinkedIn, X, Facebook, and podcasting
• Mentorship from marketing leadership and direct access to executive decision-making around brand and voice
• Real exposure to executive-level content strategy and brand building
• Networking opportunities within a dynamic, fast-moving tech company

HOW YOU OPERATE

• Creative & Resourceful: you can turn a few unscripted minutes into content worth watching
• Platform-Fluent: you naturally think in formats, knowing a LinkedIn post, an X thread, a Reel, and a podcast clip all need different treatment
• Comfortable Behind and In Front of the Camera: directing shots and, when needed, appearing on camera yourself
• Detail-Oriented Storyteller: strong instinct for pacing, hooks, design, and what makes people stop scrolling
• Proactive and Self-Motivated: comfortable chasing down moments and content on your own initiative
• Collaborative: open to feedback from the CEO and marketing team, and quick to iterate

PERSONAL ATTRIBUTES

• Reliable & Professional: comfortable representing the CEO and Gesture's brand publicly with good judgment
• Adaptable: able to shift tone and format quickly across different platforms and content types in the same day
• Curious: genuinely interested in what makes content work, not just following a template
• Resilient: comfortable with feedback and reshoots, since getting the CEO's voice right takes iteration
• Team-Oriented: works well with marketing, and respects the CEO's time and availability

WHO SHOULD NOT APPLY

• You only want to work in one platform or format and aren't interested in learning the others
• You're uncomfortable directing or giving feedback to an executive on camera
• You want a content calendar handed to you rather than originating your own ideas
• You don't have design skills or samples to show, and aren't interested in building them

BENEFITS

• Compensation: competitive stipend
• Professional development: support for ongoing learning and career growth
• Work environment: positive, friendly, and collaborative atmosphere
• Free Gestures for friends and family

APPLICATION PROCESS

Interested candidates are invited to submit a resume, a short cover letter, and a portfolio or link to samples of short-form video, written content, and design work you've created across multiple platforms. In your cover letter, tell us the content idea or format you'd be most excited to try with our CEO.

DOWNLOAD THE GESTURE APP

We strongly encourage all applicants to download the Gesture app and visit gesture.vip at your earliest convenience to learn more about our mission, technology, and culture.

COMPENSATION

• Stipend: $800 to $1,600 per month, based on skill level
• Contract Length: 6 months

Gesture is committed to fair and equitable compensation practices. Actual stipend amounts are based on factors unique to each candidate, including skill set, depth of experience, and work location.

Join the Movement

Gesture has a KPI and pacesetting culture. As such, we are seeking sharp, motivated, high-performing team members. The right candidate will have a start-up mindset and be interested in growing with the company from a ground-floor opportunity.

GESTURE IS COMMITTED

To maintaining fair, transparent, and performance-driven compensation practices. Depending on the role, total compensation may include commissions, bonuses, or other performance-based incentives. Final compensation packages are determined by factors such as years of experience, skill set, certifications, and location. Additional components may include equity, annual performance rewards, and other incentive programs tied to company and individual results.

At Gesture, we operate with a KPI-driven, pacesetting culture, one that rewards sharp, motivated, high-performing individuals who take initiative and execute with excellence.

We are an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.