Fallow Collective Managing Director (Cultivate) Remote · Full time Company website

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Fallow Collective is a hospitality-driven ecosystem building and growing purpose-driven brands across beverage alcohol and hospitality-adjacent CPG. We exist at the intersection of commerce and purpose, where disciplined strategy meets meaningful experience, and where doing right by people and doing well in business are treated as the same goal. We were built on a belief that emerging brands deserve more than advice. They deserve an ecosystem, one that can take a brand from strategy to shelf, from first account to national scale, and from a good product to an experience people remember. Rather than launch a single company, we built a family of connected ventures, each led by its own operators, that together cover the full arc of how a brand grows in our industry. What one entity sets in motion, another carries forward, so founders gain senior leadership, real execution, and lasting relationships without assembling it all themselves. A common thread runs through everything we do: bringing hospitality back to retail. Whether we are opening doors at the corporate level, executing in the field, designing an activation, or pouring a thoughtful drink, we lead with hospitality, intention, and genuine care for the people on every side of the transaction. We hold ourselves to thoughtful growth and financial discipline, and we invest in leadership development so the people who build with us grow as much as the brands we serve. At Fallow Collective, we don't just build businesses. We design ecosystems that empower founders, support operators in the field, and deliver experiences grounded in hospitality, inclusivity, and intentional design. Through the Fallow Foundation, our nonprofit dedicated to food access and education, we extend that same purpose beyond commerce to the communities we are part of. Rooted in purpose. Built to grow.

TITLE: Managing Director | Cultivate

EMPLOYMENT TYPE: Full-Time, W2

LOCATION: Remote, with travel as needed

OVERVIEW

Cultivate is looking for an owner-operator, not an executive hire. The Managing Director runs the practice: full ownership of the P&L, the client roster, the program portfolio, and the facilitation standard across every engagement. Compensation is structured as a true partner: a base salary plus commission on the gross revenue of the entire practice, across every client and every program, plus a meaningful equity stake in Cultivate.

ABOUT FALLOW COLLECTIVE

Fallow Collective is a hospitality-driven ecosystem building and growing purpose-driven brands across beverage alcohol and hospitality-adjacent CPG. We exist at the intersection of commerce and purpose, where disciplined strategy meets meaningful experience, and where doing right by people and doing well in business are treated as the same goal.

We were built on a belief that emerging brands deserve more than advice. They deserve an ecosystem, one that can take a brand from strategy to shelf, from first account to national scale, and from a good product to an experience people remember. Rather than launch a single company, we built a family of connected ventures, each led by its own operators, that together cover the full arc of how a brand grows in our industry. What one entity sets in motion, another carries forward, so founders gain senior leadership, real execution, and lasting relationships without assembling it all themselves.

A common thread runs through everything we do: bringing hospitality back to retail. Whether we are opening doors at the corporate level, executing in the field, designing an activation, or pouring a thoughtful drink, we lead with hospitality, intention, and genuine care for the people on every side of the transaction. We hold ourselves to thoughtful growth and financial discipline, and we invest in leadership development so the people who build with us grow as much as the brands we serve.

At Fallow Collective, we don't just launch businesses. We design ecosystems that empower founders, support operators in the field, and deliver experiences grounded in hospitality, inclusivity, and intentional design. Through the Fallow Foundation, our nonprofit dedicated to food access and education, we extend that same purpose beyond commerce to the communities we are part of.

Rooted in purpose. Built to grow.

ABOUT CULTIVATE

Cultivate is Fallow Collective's leadership development, DEIB, and skills training practice for the beverage alcohol and hospitality-adjacent CPG space, built on a simple belief: purpose-driven businesses are only as strong as the people who lead and run them. We partner with brands, teams, and organizations across our industry to develop intentional, accountable leaders and to equip the people doing the work.

Our programs span leadership development, diversity, equity, inclusion and belonging, and practical skills training, including sales training built for the way brands actually grow in this space. We work inside the Collective, raising leadership and capability across every entity, and alongside outside clients in beverage, hospitality, and CPG who want to develop their people with that same intentionality.

The result is stronger leaders, sharper teams, and healthier cultures, the kind of foundation that lets brands scale with integrity and lets individuals build careers with purpose.

Where growth takes root.

THE OPPORTUNITY

Where the Collective builds brands, Cultivate builds the people behind them. You will build the client roster across leadership development, DEIB, and skills training, develop the facilitation bench, hold the operating cadence, and own the practice's revenue, margin, and growth trajectory, with every Fallow Collective entity as a built-in client and proof case. Every program sold and every client signed grows your earnings and your equity value.

You will not build alone. The full operating infrastructure of Fallow Collective is in place: payroll, contracts, CRM, finance, marketing and content support, events and activation, and active business development feeding the agency pipeline.

WHAT YOU WILL DO

• Own the Cultivate P&L: revenue, margin, and growth across the full client roster, internal and external
• Build the client roster: pipeline, proposals, contract negotiation, and ongoing client leadership
• Own the program portfolio: curriculum standards, program design, and delivery quality
• Build the facilitation bench: recruit, certify, and develop facilitators and trainers as the practice scales
• Run the practice operating cadence: pipeline, delivery, and client health reviews
• Deliver internal engagements across Fallow Collective entities
• Represent Cultivate as its senior leader with clients, partners, and the industry

WHO WE ARE LOOKING FOR

• Ten or more years of leadership in learning and development, leadership development, DEIB, or organizational effectiveness, including meaningful time selling and delivering programs to external clients
• A track record of building or scaling a training practice, consultancy, or L&D function with commercial accountability
• Credibility in or strong fluency with the beverage alcohol, hospitality, or CPG industries, or the ability to earn it fast
• Demonstrated facilitation and program design excellence: this leader sells the work and can deliver it
• Operating discipline across pipeline, delivery cadence, margin, and accountability
• Entrepreneurial conviction; comfortable with compensation weighted toward commission tied to the revenue of the whole practice, with equity as the long-term upside
• Hospitality-minded leader who models the culture Cultivate teaches

COMPENSATION SUMMARY

Full-Time W2 with a base salary, commission, and a meaningful equity stake in Cultivate. The Managing Director earns a $40,000 base salary plus 25 percent commission on the gross revenue of the entire practice, across all clients and program lines, up to an annual commission cap of $250,000. Beyond the cap, the upside of practice growth accrues through your equity stake. Standard benefits package included.

Illustrative earning trajectory:

• At $300K in annual practice revenue: $75,000 in commission, plus base
• At $1M or more in annual practice revenue: $250,000 in commission (annual cap), plus base, with continued growth building equity value

Benefits include health insurance with 75 percent of premium covered, three weeks of paid vacation, seven recognized holidays plus year-end company closure, monthly phone and internet allowances, and pre-approved travel reimbursement.

A complete compensation package description, equity terms, and full job description are shared during the interview process.

Fallow Collective is an equal opportunity organization. We are committed to building a leadership bench that reflects the diversity of the categories and communities we serve.