About the Role
We're looking for a detail-oriented, creative eCommerce Specialist to build, launch, and continuously optimize Shopify websites for Dealer Merchandising's dealership partners. In this role, you'll own every aspect of the online shopping experience—from configuring new storefronts and merchandising products to optimizing site performance, improving conversion rates, and launching seasonal campaigns.
You'll combine website management, digital merchandising, product catalog management, SEO, and analytics to help dealerships extend their brand beyond the showroom and grow online merchandise sales. If you enjoy blending creativity with data and love building exceptional eCommerce experiences, we'd love to meet you.
About Dealer Merchandising
Dealer Merchandising partners with automotive dealerships to transform underutilized showroom space into profitable retail environments. We design, merchandise, launch, and manage in-store retail experiences while building high-performing Shopify eCommerce websites that extend each dealership's brand beyond the showroom.
We're building a company of self-starting individuals who take ownership, solve problems independently, and move quickly. Our mission is simple: help dealerships sell more merchandise—both in-store and online.
What You'll Do
- Build, launch, and manage Shopify websites for dealership clients
- Configure themes, navigation, collections, menus, and storefront settings while maintaining Dealer Merchandising design standards
- Customize each website to reflect the dealership's brand while delivering a consistent customer experience across our portfolio
- Upload and maintain product catalogs, including images, pricing, descriptions, variants, and inventory information
- Organize products into intuitive collections based on vehicle brands, lifestyle categories, promotions, and seasonal campaigns
- Merchandise homepages, featured collections, and promotional content to maximize engagement and sales
- Build seasonal landing pages and launch promotional campaigns, discount codes, and featured collections throughout the year
- Analyze website performance using Shopify Analytics, Google Analytics, and other reporting tools to identify opportunities for growth
- Optimize navigation, product pages, collections, and checkout experiences to improve conversion rates and average order value
- Write and optimize SEO-friendly product descriptions, collection pages, metadata, image alt text, and URLs to improve organic search visibility
- Publish blog content and landing pages that support dealership marketing initiatives and search engine optimization
- Coordinate website updates with marketing calendars, email campaigns, and seasonal merchandising initiatives
- Perform ongoing quality assurance to ensure pricing, inventory, product information, and customer experiences remain accurate and consistent
- Stay current on Shopify features, apps, and emerging eCommerce best practices, recommending improvements that increase efficiency and drive sales
What You Bring
- 2+ years of experience managing Shopify websites
- Strong understanding of Shopify Admin, themes, collections, navigation, and product management
- Experience managing large product catalogs across multiple collections
- Knowledge of eCommerce merchandising, conversion optimization, and customer experience best practices
- Understanding of SEO fundamentals and on-site optimization
- Experience using Shopify Analytics, Google Analytics, and Google Search Console
- Excellent organizational skills with exceptional attention to detail
- Strong written communication and copywriting skills
- Ability to manage multiple websites and competing priorities simultaneously
Bonus Points For
- Shopify theme customization experience
- Basic HTML and CSS knowledge
- Experience with Klaviyo or Shopify Email
- Product photography coordination or asset management
- Experience with Canva, Adobe Creative Suite, or Figma
- Automotive, retail, lifestyle, or consumer products experience
What Success Looks Like
- Every dealership launches with a polished, high-converting Shopify website
- Product catalogs remain accurate, organized, and consistently up to date
- Customers easily discover products through intuitive navigation and thoughtful digital merchandising
- Conversion rates, average order value, and online merchandise sales improve over time
- Seasonal campaigns, promotions, and product launches are executed flawlessly and on schedule
- Dealer partners view Dealer Merchandising as an extension of their marketing and retail team
- Websites continuously evolve based on customer behavior, analytics, and emerging eCommerce best practices
Compensation & Benefits
- Salary: $110,000–$120,000 per year (depending on experience)
- Fully remote position
- 3 weeks paid vacation and 2 weeks paid sick time annually, granted January 1 and prorated for mid-year hires
- Annual performance reviews
- 401(k) account with company match
- Medical, dental, and vision coverage available from day one
Dealer Merchandising is an equal opportunity employer. We welcome applicants from all backgrounds and experiences.