Retail Store Manager
Location: Atlanta, Georgia
Type: Full-Time; Onsite at Store Location
About Chêne
At Chêne, we build gear for hunters who demand more — more from their equipment, more from their experience, and more from the brands they trust. We believe in things made right, built to last, and backed with service that honors the people who use them. Every decision we make ties back to that standard.
We’re growing fast, expanding into new categories, and building systems to match the scale of the brand. As we continue to grow, we are looking for leaders who can create a premium retail experience, build strong teams, and represent the Chêne brand with excellence.
Why This Role Exists
The Retail Store Manager is responsible for leading the daily operations of Chêne Gear’s Atlanta retail location, ensuring an exceptional customer experience, strong sales performance, and operational excellence. This role combines hands-on leadership, team development, visual merchandising, customer engagement, and ownership of store performance.
This position is responsible for creating a customer-first environment while developing a high-performing retail team that reflects the Chêne brand and culture. The ideal candidate is a strong people leader who thrives in a fast-paced retail environment and takes pride in building a premium customer experience.
Key Responsibilities:
Leadership & Team Development
- Recruit, hire, train, coach, and develop retail team members while fostering a culture of accountability, teamwork, and brand pride
- Lead by example on the sales floor by delivering exceptional customer service and supporting daily store operations
- Set clear expectations and performance standards for the retail team
- Schedule staff effectively based on business demands, traffic patterns, and seasonal needs
- Conduct performance conversations, coaching discussions, and annual performance reviews
- Build a positive and engaging team environment focused on growth and customer experience
Customer Experience:
- Deliver an exceptional customer experience that reflects the Chêne brand and values
- Ensure every customer receives knowledgeable, personalized, and friendly service
- Address customer concerns and escalations professionally and in a timely manner
- Educate customers on Chêne products, warranties, repairs, and brand story
- Maintain a clean, welcoming, and organized store environment at all times
- Actively guides the team in providing fully outfitted, personalized customer experiences.
Sales & Business Operations:
- Drive store sales performance and support the achievement of daily, weekly, and seasonal sales goals
- Analyze sales trends, customer behavior, and business performance to identify opportunities for growth
- Prepare reports related to sales, inventory, staffing, and operational performance
- Support inventory management, stock replenishment, cycle counts, and loss prevention efforts
- Monitor store expenses and support operational efficiency initiatives
- Ensure store compliance with company policies, procedures, and operational standards
Visual Merchandising & Brand Presentation:
- Execute visual merchandising standards that align with the Chêne brand experience
- Maintain seasonal product displays, promotional setups, and in-store marketing materials
- Ensure the sales floor consistently reflects a premium retail presentation
- Partner with leadership and marketing teams on product launches, promotions, and in-store events
Community & Brand Engagement:
- Serve as a brand ambassador for Chêne within the Atlanta market
- Support local events, promotions, and customer engagement opportunities
- Help create a retail environment that builds long-term customer loyalty and brand connection
Qualifications:
Required Qualifications
- 3+ years of retail leadership or management experience
- Proven ability to lead teams and drive sales performance
- Strong communication, leadership, and interpersonal skills
- Excellent organizational and problem-solving abilities
- Ability to work in a fast-paced, customer-focused retail environment
- Experience with POS systems, inventory management, and retail reporting tools
- Ability to work weekends, holidays, and extended hours during peak retail seasons
Preferred Qualifications:
- Experience in premium apparel, sporting goods, lifestyle, or outdoor retail environments
- Passion for the outdoors, hunting, and/or waterfowl culture preferred
- Entrepreneurial mindset with the ability to identify operational and sales opportunities
- Experience developing team members and building strong store culture
- Associate’s or Bachelor’s degree preferred, but not required
Physical Requirements:
- Ability to stand for extended periods throughout the workday
- Ability to lift up to 40 lbs as needed
- Comfortable working in a high-traffic retail environment during peak seasons
What Success Looks Like:
- A high-performing retail team that delivers exceptional customer experiences
- Strong execution of store operations and visual merchandising standards
- Achievement of sales goals and operational KPIs
- A clean, organized, and welcoming retail environment that reflects the Chêne brand
- Positive customer relationships and strong brand representation within the Atlanta market