CARBON REAL ESTATE INVESTMENTS LLC Content Creator (Graphics and Video) & Social Media Coordinator Remote · Contractor

Apply for Content Creator (Graphics and Video) & Social Media Coordinator

Responsibilities

Content Creation (Graphics and Video)

• Visual Storytelling: Conceptualize, design, and produce high-quality graphics and videos for use across all marketing channels.
• Content Calendar Management: Organize and schedule content within Asana, ensuring all assets, instructions, copy, graphics, dates, and objectives are clearly outlined and deadlines are met.
• Brand Consistency: Ensure all visual and video content aligns with Carbon’s brand identity and marketing objectives.
• Collaboration: Work closely with the marketing team to understand project goals and deliverables, incorporating feedback to refine creative assets.
• Innovation: Stay up-to-date on design and video trends, proactively suggesting new ideas and formats to keep content fresh and engaging.
• Problem-Solving: Anticipate creative challenges and implement solutions to maintain quality and timelines.

Social Media Coordination

• Strategy Ownership: Develop and execute impactful social media strategies aligned with Carbon’s business goals and brand identity.
• Content Publishing: Schedule and post multimedia content (text, images, videos) that resonates with target audiences.
• Engagement Management: Monitor social channels for comments, messages, and mentions; respond promptly to build community trust.
• Analytics Mastery: Track social media metrics using tools like Hootsuite or Buffer; analyze KPIs to refine campaigns for maximum ROI.
• Reporting Excellence: Generate detailed reports on social media performance with actionable insights for future strategies.

Requirements

Education & Experience

• Bachelor’s degree in Marketing, Communications, Graphic Design, or a related field.
• Minimum 4 years of experience in content creation (graphics and video) and social media coordination.

Skills & Tools Expertise

• Advanced proficiency in graphic design and video editing tools (e.g., Canva, Adobe Creative Suite, Final Cut Pro, Premiere Pro).
• Strong knowledge of social media platforms (e.g., Instagram, LinkedIn) and management tools (e.g., Hootsuite, Buffer).
• Experience using Asana or similar platforms for workflow and content calendar management.
• Exceptional communication skills with the ability to collaborate effectively across teams.
• Analytical mindset for interpreting data and optimizing strategies accordingly.

Preferred Qualifications

• Certifications in graphic design, video production, or social media marketing are a plus but not required.

Key Attributes for Success

We are looking for someone who:

• Takes ownership of their work from day one by demonstrating autonomy and accountability.
• Is proactive in identifying creative opportunities and tasks without being prompted.
• Thrives in problem-solving situations by anticipating challenges before they arise.
• Exhibits strong creative vision and the ability to drive results independently.

Why Join Carbon?

At Carbon, you’ll be part of a mission-driven team focused on creating cash flow for investors while providing quality homes for tenants. You’ll work in a dynamic environment that values innovation, collaboration, and professional growth.