Brandience | Brand, Experience, Audience, Science Integrated Social Media Specialist Cincinnati, OH · Full time Company website

The Integrated Social Media Specialist is a fast-paced position that plays a crucial role in working alongside the Social Media Team and other members of Brandience to deliver data-driven insights for our clients and internal teams. The Integrated Social Media Specialist needs to be a self-motivated person who proves to be an indispensable team member and works toward the goal of advancement through consistently performing the roles and responsibilities of this position.

About Brandience | Brand, Experience, Audience, Science

Brandience is a retail-minded agency that quickly gets to the heart of the challenge. Our creativity is supercharged by data resulting in bigger, bolder ideas that connect with consumers and deliver powerful results. So, we’ve got a strong left brain right brain thing going on. We live at the intersection of brand, experience, science and audience – that’s where our name comes from. Intersections can be confusing, especially if you haven’t travelled that way before. But they also lead to amazing places. It’s here that we tease-out truths that matter, dig for insights that resonate with consumers and deliver experiences that inspire. Specializing in retail, restaurants and franchise industries, our agency leadership is hands-on leading Brandience teams and client brands down the path yet travelled. Our people believe in community and live that passion daily through their commitment to the people and places that Cincinnati holds dear. And, true to our roots, Brandience sits in The East End, one of Cincinnati’s oldest and most colorful neighborhoods on the banks of the Ohio River. The East End has attracted courageous explorers, skilled workers, gilded craftsman and entrepreneurs alike. Their indelible spirit, formidable work ethic and passion for life inspires our team every day to create our own history. Our people are humble, so we don’t like to brag, but we’ve been recognized time and time again in programs like: Cincinnati Business Courier’s 40 Under Forty, Ad Age’s Media Maven and Media Magazine’s Top Twenty Rising Media Stars. And our clients aren’t shy about giving us accolades either, but we are an award-winning creative agency, having been recognized time and time again with Addy Awards bestowed by the American Advertising Federation, Telly Awards which honor excellence in video and TV across all screens and MarComm Awards from the AMCP. At Brandience, we love where the road yet travelled takes us.

Description

Assist alongside the Social Media Team and other team members with the day-to-day needs of clients, including:

  • Ability to turn data-driven analytics into actionable insights for social media strategy
  • Provide social advertising recaps/reports per campaign (along with monthly, quarterly & annual recaps) – for BOTH organic & paid
  • Assist with stewarding the Paid Social Media planning, buying and reporting process for Brandience clients
  • Assist the broader team with monitoring & responding, management, and execution within social communities of assigned clients (Community Management)
  • Ability to collaborate and work directly with other departments within the agency to ensure a trusted, positive working relationship
  • Collaborate with external clients on an as-needed basis to make certain their needs are being met
  • Possess a strong work ethic and can multi-task across projects in a deadline-driven environment
  • Align with an understanding that the social media area never turns off so responding and engaging can require occasional after-hour check-ins


QUALIFICATIONS AND EXPERIENCE:

  • Full-time position
  • Bachelor’s Degree in Marketing, Communications, Business or Advertising
  • Minimum 2-3 years of data analytics and reporting within the social media space
  • Experience specific to the Paid Social Media Advertising space is a must
  • Confident and proficient with data analytics and reporting of insights
  • Solid organizational skills, detail-oriented and good at multitasking
  • Experience with major social platforms (Facebook, Twitter, Instagram, TikTok, LinkedIn, etc.)
  • Proficient communication skills
  • Writing and photography skills are a plus
  • Desire to learn and advance
  • Outgoing personality with strong communication skills
  • Knowledge of social publishing/listening tools (Sprout Social, Hootsutie, Talkwalker, etc.)
  • Knowledge of Google Analytics, YouTube, and video editing a plus


PHYSICAL REQUIREMENTS:

Low physical effort required to sit, stand at files, bend, stoop, lift, and walk. Maximum unassisted lift = 35 lbs. Average lift less than 10 lbs. Requires ability to use a keyboard, monitor and calculator. Also requires the ability to communicate verbally, both in person and on the telephone. May require traveling by car to clients.

 

WORK ENVIRONMENT

Typical office environment, with minimal exposure to excessive noise or adverse environmental issues.

 

The functions, qualifications, responsibilities, and requirements listed above represent the essential functions of the job, which the incumbent must be able to perform either with or without reasonable accommodation. The listed job functions do not necessarily include all activities that the incumbent may perform.