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Job Title: Outreach Liaison FLSA Status: Exempt
Department: Outreach Reports To: Regional Director of Outreach
Position Summary:
The Outreach Liaison is responsible for driving growth and account retention by discovering exciting referral opportunities and coordinating our outreach efforts for designated accounts. As our direct liaison to the community and referring agencies, you in charge of increasing demand for our services through ethical marketing principles and sales methods. In collaboration with our Director of Outreach, the Outreach Liaison is responsible for presenting a positive and professional image of BasePoint within the community. You lead the charge in implementing our strategic sales plan, enhancing our brand, skillfully managing your territory and accounts and working toward achieving our departmental and facility development goals.
Essential Duties:
• Maintain accurate reporting for all accounts, contacts, inquiries, referrals, and admissions in the company CRM.
• Represent BasePoint programs with community groups and ensure our outreach to all those affiliated with assigned accounts.
• Transform new active referral accounts into admissions for BasePoint Academy and BasePoint Breakthrough, both from new and existing accounts.
• Work with team members across BasePoint programs to boost referral partner productivity and client satisfaction.
• Make sure our clients receive accurate and truthful information about our services, complying with federal and state laws.
• Increase referrals in existing accounts by seeking new opportunities and closing any potential leakage.
• Build strong relationships with decision makers and key stakeholders to ensure referral retention.
• Educate account personnel about BasePoint programming and referral processes to ensure smooth and timely transactions.
• Assist BasePoint with taking our clients to the next level of care.
• Cultivate a deep knowledge of BasePoint programs, understand competitors, and stay apprised of local and regional market trends.
• Work closely with team members in BasePoint to create an extraordinary customer experience.
• Perform 15-20 educational meetings per week with qualified referral accounts and active referral accounts, whether in person or over the phone.
• Ensure strict compliance with company polices and applicable government regulations.
Knowledge, Skills, and Abilities:
• Excellent written and verbal communication skills.
• Ability to learn quickly in a fast-paced environment.
• Ability to multi-task and prioritize.
• Self-motivated, self-starter with the ability to work under pressure and meet deadlines.
STANDARDS OF PERFORMANCE:
Compliance:
• Understands and adheres to BasePoint compliance plan and code of conduct.
• Respects confidentiality at all times; follows HIPAA guidelines for disclosing information.
• Adhere to facility, department, corporate, personnel and standard policies and procedures.
• Treats all patients, visitors, and co-workers with dignity and respect.
• Always appears professional. Wears name badge always. Adheres to uniform standards if applicable.
Teamwork:
• Takes initiative to helps the team, is flexible when asked to assist in other areas.
• Consistently demonstrates positive and affirming behaviors even when addressing conflict or stressful situations.
• Demonstrates concern for overall team and understands how actions affect others. Shows a positive attitude and contributes to maintaining an enjoyable and productive work environment.
• Does not engage in any unfavorable behaviors such as rumors, inappropriate conversations, etc.
Customer Service:
• Assumes responsibility for maintaining a clean, safe environment. Demonstrates knowledge of the facility and services provided.
• Greets all customers in a positive manner and demonstrates sensitivity to customer’s needs.
• Answers telephone appropriate to department guidelines and avoids excessive transfers.
• Provides superior customer service while never crossing therapeutic boundaries.
• Demonstrates ability to listen to patient/customers regarding problematic issues in in a non-defensive manner.
Accountability:
• Adheres to attendance requirements. Utilizes correct procedure for taking time off.
• Attends departmental and staff meetings as required.
• Is accountable and shows pride in work; strives to do more than the minimum required. Shows initiative and completes work in a timely and accurate manner.
• Acknowledge mistakes and demonstrates willingness to learn and correct them.
• Demonstrates passion and hustle in all work.
MINIMUM JOB REQUIREMENTS
Education: Bachelor’s degree in marketing, Business, Healthcare or related field with a business focus.
Experience: 3-5 years of sales and admissions experience in behavioral health.
PHYSICAL DEMANDS: The physical demands described here are representative of those that must be met by an employee, with or without reasonable accommodation, to successfully perform the essential functions of this job.
While performing the duties of this job, the employee is regularly required to:
• Sit for long periods of time.
• Look at a computer monitor for extended periods.
• Use hands and fingers and reach with hands and arms.
• Ability to lift 20 to 25 pounds.
• Ability to stand, bend, kneel, reach, push and pull.
I have read the above job description and agree to perform the duties and responsibilities as described above. I understand that this job description is intended to describe the general nature and level of work performed. It is not intended to serve as an exhaustive list of all duties, skills and responsibilities that may be required of me as an Outreach Coordinator.
Date: _____________________________
Employee Signature: __________________________________________
I have reviewed this job description in detail with the above-signed employee:
Date: _____________________________
Supervisor Signature: _________________________________________