We are a Baking Innovation company, with a mission to make humans healthier and happier by REVOLUTIONIZING what we eat. We believe in enjoying the food we love without the negative consequences. Hero Bread™ products are just as tasty as the flour containing products but with 0-1g net carbs, 0g sugar, fewer calories and more protein and fiber. We are developing the next generation of baked goods. We’re backed by a roster of incredible investors, including GreatPoint Ventures, DNS Capital, Cleveland Avenue and Future Positive as well as celebrities and influencers. At Hero, we live by our values: Do Epic Shit, Keep It Real, All In It Together, Do What You Say and Finish What You Start, Always Do Better and Perform with Joyful Purpose.